4 Steps to Defining GREAT Metrics for ANY Product cover image
Product Ownership

4 Steps to Defining GREAT Metrics for ANY Product

A mental model and framework you can use for new/existing products (and even PM interviews).

Profile image of Vince Law
Vince Law
Apr 19, 2017 • 14 min read
4.50 (12)
Metrics
Objectives, Metrics and Targets
Goals
Feature Prioritization
Deliver Value Continuously
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Summary

Ahead of launching a product, organizations collect data on what their customers actually need, what they intend to achieve with the product, and of course, they must make sure they have enough capital. However, after launch, most products' key results and value to the customers diminishes. So what should the product managers do to make sure the product is a success? Some of the actions to take would be adding new features to the product to attract customers. Such actions eventually become the product's metrics but how should you really define GREAT metrics for any product?

Takeaways

  • Metrics help measure and quantify the number of customers getting value from your product. With such data, you know which feature to improve on your product to attract more clients and gain better results.
  • Your product's success is dependent on and defined by metrics

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