Heart, Brain, Hands - The Rock Scissor Paper of Transformation? cover image
Digital Transformation

Heart, Brain, Hands - The Rock Scissor Paper of Transformation?

Discover the key to successful transformation by engaging stakeholders' hearts and minds.

Jens Woinowski
Oct 28, 2020 • 5 min read
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Intermediate
Change Advocacy
Cultural Change
Driving Change
Emotional Self-Control
Inspiring Leadership
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Summary

This piece explores the dynamics of transformation, emphasizing the importance of addressing the emotional and intellectual needs of stakeholders. It presents a model for transformation that begins with understanding and engaging the heart before moving to actionable steps and intellectual buy-in. The discussion highlights the interplay between emotions, mindset, and actions, offering insights into effective change management. Readers are encouraged to reflect on the model's potential flaws and consider its application in their contexts.

Takeaways

  • Addressing stakeholders' emotional needs is crucial for successful transformation.
  • Positive reinforcement helps maintain momentum in change initiatives.
  • Simple actions can lead to significant change when stakeholders are emotionally engaged.
  • Transformation models should balance emotional, intellectual, and actionable elements.
  • Understanding the interplay between emotions, mindset, and actions enhances change management.

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