5 Subscription Metrics You Need to Start Tracking

Subscription businesses use metrics to measure progress toward growth goals. These metrics help you answer questions like “Are our numbers where they should be? Are we headed in the right direction?”. The challenge here is that there are many, many metrics out there. It can be tempting to track each of these metrics to discover helpful information, especially if your company is just starting out. Lea LeBlanc shares that it is best to track a small number that focuses on your business's revenue growth and ability to retain customers.