Product Vision

Moving to value-based delivery by ditching feature measurement and using OKRs to identify and measure customer value.

Most organizations are still using an annual, waterfall, top-down process to create a static set of goals that conflicts directly with Agile. These organizations have become feature-factories, where many improvements are incremental at best. This talk by Felipe Castro shows how to define agile goals using OKR (Objectives and Key Results), the goal setting framework adopted by Google, Twitter, LinkedIn and Dropbox.

The difference between a project mindset and a product mindset and why product mindset outshines project mindset in client satisfaction.

We have heard of organizations starting temporary projects targeting a specific goal in a predetermined period, with a set budget. Most projects manage to pull it off but end up with a poor product that does not meet their consumer's needs. But why is this the case? Which is the best MINDSET for organizational teams to adopt to deliver a satisfying product to its clients? Barry Overeem in this article weighs the differences between Project Mindset and Product Mindset and answers why Product Mindset outweighs Project Mindest in team development and client's satisfaction.

A summary of lessons learned in product management

Putting in the hard work necessary to become a Great PM creates tremendous career and time flexibility. Shreyas Doshi shares 14 years of experience as a product manager and product leader at Stripe, Twitter, Google, and Yahoo in a list of 30 comparisons between good and great PMs. He reasons that any good PM has the intellectual capacity to become a great PM - working on progressing a few of these items at a time.

Being clear on what a product is a prerequisite for effective product innovation.

A product is a collection of attributes (or features) that address customer or user needs thereby providing value. Products are means to an end – to meet customer and user needs. Projects and teams serve to bring the next product version to life. Understanding which products an organization develops is the prerequisite for achieving product success. It enables longer-term thinking and finding the right people. Only if it’s clear what the product is can management find the right product owner and can the right people be invited to join the development effort.

This article helps you create a great product vision. It describes six essential qualities that a compelling vision has to have.

In this article, Roman Pichler suggests that a product vision can be a powerful tool to align stakeholders and development teams as it acts as the product's true north, and also inspires and guides people. He then lists and describes six easy-to-understand qualities of a great product vision talking about product vision elements like inspiration, Ethical, Conciseness, and others.

KPIs are crucial to track product performance and make effective product decisions. This article helps you select the right key performance indicators.

How do you keep the CEO and PM on the same page?

This post introduces the Product Vision Boar, a simple, yet powerful tool to capture the vision and product strategy.